November 18, 2010

Disney's Minnie Muse Launch at Forever 21

I've been busier than a one legged man in a butt kicking contest, orchestrating the PR and celeb talent for two events just two days apart. The first event, happened last night to launch “Minnie Muse,” a new fashion line of apparel and accessories for young, fashionable women at all Forever 21 stores. All items are under $30 too. To launch the collection, we held an exclusive party at the Forever 21 store at Hollywood & Highland with 300 of their top Los Angeles-area customers lined up to get in.

The party featured treats from Molly's popular Sweets Truck (loved her chocolate raspberry brownies), girl power music playing, live drawings from a Disney artist, models wearing the new clothes and 10% off all Minnie Muse related purchases (I bought three items!).

In the VIP room I was busy facilitating photos and interviews with our celebrity guests that included Bella Thorne and Zendaya Coleman from Disney Channel’s new series Shake It Up, Debby Ryan from Disney Channel’s Suite Life on Deck, reality stars Vanessa Simmons (Run’s House, Daddy’s Girls), Kyle Richards and daughters (The Real Housewives of Beverly Hills), Stephanie Pratt (The Hills) J. Alexander also known as Miss J (America’s Next Top Model) and Shay Mitchell (Pretty Little Liars) among others.

The young girls from Shake it Up were adorable and so pretty and tall for just 13-years-old (taller than me now). Here's a pic of Zendaya and I in Minnie ears (also seen on, lol!) and one of her co-star Bella Thorne shopping.

I also enjoyed chatting with another Disney star Debby Ryan, especially since I had just seen her TV movie 16 Wishes. Overall, everyone seemed to love the new clothes and some items sold out that night even. Stephanie Pratt also left the VIP area to do some shopping too, which was pretty cool. The crowd seemed most excited for Miss J though as they squealed when he walked in, lol. I don't watch America's Next Top Model, so it went over my head, but he was definitely full of personality and nice to speak with. I loved that he came already wearing a Mickey tee too.


  1. You look great in Minnie ears!! I can't wait to see the new line at forever 21 :o) miss u!

  2. you looked so cute and minniesque, had such a great time! thanks again.

  3. The minnie couture is very cute. LOL that the tweeners were taller than you. So they are also taller than me. Congrats on the successful night!


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